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A
Locally Owned Company
McDonald's India is a joint - venture company managed
by Indians.  Amit
Jatia's company, Hardcastle Restaurants Private Limited
owns and manages McDonald's restaurants in western
India.
McDonald's
has also contributed to:
Supporting Health drives like Pulse Polio over the
past 2 years.
Along with Nehru Science Centre, McDonald's has
taken the initiative of being a partner of the Inter
- School Science Quiz Competition.
McDonald's Spotlight, an Inter - school Performing
Arts Competition started in 1998 for schools all
over Mumbai and now Pune to provide the students
with an atmosphere for healthy competition in performing
arts.
The
McDonald's philosophy of QSC&V is the guiding
force behind its service to the customers.
McDonald's
India serves only the highest quality products. All
McDonald's suppliers adhere to Indian Government regulations
on food, health and hygiene while continuously maintaining
their own recognised standards. All McDonald's products
are prepared using the most current state-of-the-art
cooking equipments to ensure quality and safety. At
McDonald's, the customers always comes first. McDonald's
India provides fast friendly service, the hallmark
of McDonald's that sets its restaurants apart from
others.
McDonald's
restaurants provide a clean, comfortable environment
especially suited for families. This is achieved through
McDonald's stringent cleaning standards, carefully
adhered to.
McDonald's
menu is priced at a value that the largest segment
of the Indian consumers can afford. McDonald's does
not sacrifice quality for value - rather McDonald's
leverages economies to minimise costs while maximising
value to customers.
Quality:
McDonald's India serves only the hightest quality
products. The attention to food quality started long
before the first restaurant opened. McDonald's India
has established close relationships with local suppliers
who provide McDonald's with the highest quality, freshest
ingredients to make its products.
All
suppliers adhere to Indian gobernment regulations
to food, health and hygiene while continuously maintaining
McDonald's own recognized standards.
On
an average 35 different quality checks are carried
out before any product is served to our customers.
Service:
McDonald's India provides fast, friendly service -
the hallmark of McDonald's, which sets its restaurants
apart from others. At McDonald's, the customer comes
first. Every employee strives to provide 100 percent
customer satisfaction - for every customer - every
visit. This includes fast, friendly and attentive
service, accuracy in order taking and filling, and
anticipation of customer's needs.
Cleanliness:
McDonald's restautants provide a clean, comfortable
environment especially suited for families. McDonald's
stringent cleaning standards ensure that all tables,
seating, highchairs and trays are sanitized several
times each hour. The attention to cleanliness extends
from the lobby to the kitchen to the sidewalk and
immediate areas outside the restaurant.
In
addition to urging customers to dispose of their litter
properly and offering a number of litter bins (both
inside and outside the restaurants) for their convenience,
McDonald's "Little
Patrols" walk one block around the restaurants
several times each day picking up litter and refuse
- even if it isn't from McDonald's.
Restaurant
managers walk through the dining areas each hour,
to ensure that it is clean and well - stocked. All
restaurants provide warm and inviting environment
and a variety of comfortable seating arrangements
to accommodate anyone - from a single individual to
a large family.
Value:
McDonald's does not sacrifice quality for value -
rather McDonald's leverages economies of scale to
minimize costs while maximising value to customers.
McDonald's
definition of value is broader than most restaurants
of its kind - it is more than even the price. Value
at McDonald's is the sum of the total McDonald's experience,
quality food; fast, friendly service; a clean and
pleasant environment and products priced for the largest
segment of Indian consumers' possible. That is value
at McDonald's.
Respect
for the customers we serve:
Vegetarian and non - vegetarian Options for Indian
Customers With the opening of the first McDonald's
restaurants in India - there is much that is consistent
with other McDonald's restaurants around the world,
such as the quality of the food and the attention
to service.
There
is much, too, that is very different - such as the
beef - less and pork - less menu and special
product formulations to accommodate Indian culture
and palate. Amit Jatia, the joint - venture partner
for McDonald's Mumbai, says, "McDonald's has
spent considerable amount of time to understand Indian
culture. Out of respect for many of our customers'
beliefs, we are not serving any beef and pork items."
The
menu consists of vegetable burgers, chicken, fish
and mutton burgers, salad sandwiches, Chicken McGrill,
Pizza McPuff, milkshakes, sundaes, soft drinks and
fruit pies. Other delectable items include McDonald's
world - famous French fries. McDonald's has also added
Chatpatey Potato Wedges and the new Veg. Surprise
to their menu.
McDonald's
commitment to its Indian customers is also shown in
its development of special sauces that use local spices
and chilies. The mayonnaise used is also egg -
less.
McDonald's
has also changed its operations to address the special
requirements of a vegetarian menu. Vegetable products
are prepared separtately, using dedicated equipment
and utensils. Also in India McDonald's uses only
vegetable oil as a medium for cooking. The French
fries are prepared usin spices and fried in 100
% vegetable oil (palmolin oil)
This
dedication to local cultures is not new for McDonald's.
For the past 45 years, McDonald's has opened restaurants
in more than 120 distinctly different countries and
cultures. With guidance from its local partners, McDonald's
is able to adapt - where necessary - its menu and
restaurant operations to complement existing eating
- out options. McDonald's local owners understand
what their customer's want and perhaps more importantly,
what is acceptable within local customs and values.
 
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